What Happened to Microsoft Dynamics CRM?

Posted by Jonathan Crowell

What happened to Microsoft Dynamics CRM?

Nothing... sort of.

As of November 1, 2016 Microsoft Dynamics CRM was renamed and became part of Microsoft Dynamics 365. The Dynamics CRM we have known and loved is more or less being re-labeled and licensed in a different manner.

The three core components of Dynamics CRM – Sales, Marketing and [Customer] Service – will become separate applications within Dynamics 365. And when I say separate I mean they are licensed individually, not that they are segregated or disparate systems. The purpose of this licensing model is to provide organizations with the ability to purchase only what their users need access to.

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There will be two editions within Dynamics 365: Business and Enterprise.

The Business Edition will include Sales, Marketing and Customer Service.

• To the best of our understanding, these applications will mirror the current functionality found in the traditional Dynamics CRM solution.
  
• Each application is individually priced at $40 per user per month, or you can purchase a Plan for $50, which includes all the applications.
• These applications will not be released until Spring 2017.

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The Enterprise Edition will include Sales, Marketing, Customer Service, Field Service and Project Service Automation.

• The Sales and Customer Service applications in the enterprise edition will consist of the traditional functionality as well as added functionality such as social listening and knowledge management, which were previously add-on products to Dynamics CRM.
  
• Marketing in the enterprise edition will be a new joint venture between Microsoft and Adobe where Adobe’s Marketing Cloud will be offered as part of Dynamics 365.
• Field Service is designed for dispatching, creating work orders and managing field technicians and route planning.
• Project Service Automation is intended for project planning, resource management, time and expense entry and project billing.
  
• Each application is individually priced at $95 per user per month, or you can purchase a plan for $115, which includes all of the applications.
  

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If you are a current Dynamics CRM customer and are concerned about what these changes mean for you, contact us to learn more about your options. We can help you navigate the process of transitioning to Dynamics 365.

If you are new to Dynamics CRM and Dynamics 365 and are trying to make sense of all of this, give us a call (704.864.6750)! Our solution specialists can answer your questions and guide you towards the right option for your organization.

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